Use Case Selling
Master the seven PostHog use cases. Know the buyers, discovery questions, competitive positioning, and cross-sell plays.
What you will master
Seven Use Cases
Product Intelligence, Release Engineering, Observability, Growth & Marketing, AI/LLM Observability, Data Infrastructure, and Customer Experience
Competitive Positioning
Know exactly how PostHog compares to Amplitude, LaunchDarkly, Sentry, Datadog, GA4, Langfuse, and more
Cross-Sell Strategy
Read adoption signals and move customers between use cases through natural expansion paths
How it works
Take a diagnostic
10 adaptive questions assess what you already know across all seven use cases
Learn what matters
Focus on your gaps, skip what you know, drill what you don't
Prove mastery
60 real-world scenario questions test your ability to position, discover, and expand
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